Thursday, September 14, 2017

EASY TO LOVE

EASY TO LOVE (1953). Director: Charles Walters.

In Cypress Gardens, Julie Hallerton (Esther Williams of Raw Wind in Eden) works for Ray Lloyd (Van Johnson) as a highly successful swimming spokes model for various products and he's not about to let her go. Julie keeps hoping that Ray, a slave driver who rarely lets her have any time off, will propose to her, but just in case she has a handsome boyfriend, also a model, named Hank (John Bromfield of Crime Against Joe). "I bet you've never even seen him with his clothes on," Ray tells Julie. If that weren't enough, Julie meets crooner Barry Gordon (Tony Martin of Casbah) while on assignment in New York and dares to stay up late the night before a gig to have a wonderful romantic date with him. Back in Florida, Julie finds herself pursued by Hank and Barry even as she keeps pursuing Ray in her own way. The question is why? Most sensible women would quickly throw off the unpleasant, recalcitrant Ray (whose unlikable character isn't even redeemed by his being played by the likable Johnson) and take up with one of the two hunks who are dying for her hand in marriage. But Johnson was the bigger star so he gets the girl. Easy to Love is easy to take and just as easy to forget, although the performances are fine (Bromfield in particular makes a nice impression) and there are some pleasant song numbers, a smashing ballet on water skis, a romantic swim between Williams and Bromfield, a charming number with Tony Martin and some elderly ladies, and for good measure a brief appearance by pre-stardom Carroll Baker as one of Ray's jealous girlfriends. Production numbers designed and directed by Busby Berkeley. 

Verdict: Can't stop that Esther when she's wet! **1/2.

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